1. Marketing Strategy & Planning ·Develop and execute comprehensive marketing plans and promotional strategies to achieve business objectives and revenue targets. ·Conduct market research and competitive analysis to identify emerging trends, customer needs, and new business opportunities. ·Define and manage the marketing budget, ensuring optimal allocation of resources across channels and activities. ·Align marketing strategies with the overall corporate vision and sales goals. 2. Campaign & Event Management ·Design, plan, and implement multi-channel marketing campaigns (digital, print, trade shows, webinars, etc.) to generate leads and enhance brand equity. ·Lead the strategy and execution of corporate events, product launches, and customer engagement activities. ·Monitor, measure, and report on campaign performance using KPIs and analytics tools, continuously optimizing for ROI. 3. Channel & Dealer Policy Management ·Develop and manage dealer/distributor marketing policies, incentive programs, and cooperative advertising frameworks. ·Collaborate with the sales team to ensure consistent brand messaging and effective channel support. ·Design and implement trade marketing initiatives to strengthen partner relationships and drive sell-through. ·Establish clear guidelines and toolkits for channel partners to ensure brand compliance and marketing effectiveness. 4. Cross-functional Leadership ·Work closely with Product Management, Sales, and Supply Chain teams to ensure seamless execution of market initiatives. ·Lead, mentor, and develop the marketing team (if applicable), fostering a culture of creativity and accountability. ·Act as the key spokesperson for the marketing function in internal and external meetings.

·Education: Bachelor’s degree in marketing, Business Administration, Communications, or a related field. MBA is a plus. ·Experience: Minimum of 5–7 years of progressive experience in marketing, with at least 2 years in a manager role. ·Industry Knowledge: MRO industry experience is highly preferred. Familiar with industrial distribution, B2B channel dynamics, and technical product marketing is a strong advantage. ·Language: Excellent command of English (both written and spoken) is mandatory. The role requires frequent communication with global teams, preparation of high-level reports, and presentations in English. ·Skills: oProven track record in developing and executing successful marketing strategies and campaigns. oStrong understanding of dealer/channel management and trade marketing principles. oData-driven mindset with experience in marketing analytics and budget management. oExceptional communication, negotiation, and presentation skills. oAbility to thrive in a fast-paced, matrixed environment and manage multiple projects simultaneously.